OUR APPROACH

Working closely with the founder we:

  • Developed a new positioning that connects better with the audience
  • Developed a new corporate identity
  • Developed copy and design for their brochure
  • Developed copy and design for their new website

BACKGROUND

YFC Codicil approached Indigo Works to develop a new corporate identity and brand assets aligned to their target audience of high net-worth individuals. Their previous identity was not appropriate for their audience or messaging.

Designing a more sophisticated brand to target high net-worth individuals

CLIENT

YFC Codicil

 

INDUSTRY

Estate services

 

SERVICES

Brand positioning

Brand identity

Brand collateral

Website

SEE MORE WORK

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